Tuesday, May 15, 2012

CUBA: A COUNTRY OF PLACARDS

"Revolution is to Change Everything that Needs to Be Changed"
"Mister Imperialists: We have absolutely no fear of you" Reference: TuAventura
"50th Anniversary of the Revolution's Triumph" Reference: Prensa de Frente
"We Work: What about you? (Not working in Cuba carries a criminal conviction. Currently there is a large percentage of the population who refuse to work for the state with average salaries of $25 dollars a month). Reference: Prensa de Frente
"We want them to be like Che" (in reference to pioneers) Reference: TuAventura
"Fatherland or Death" Reference: TuAventura
"Our Weapons: Conscience and Ideas" Reference: TuAventura


"We move forward victoriously" Reference: TuAventura



Cuba is a country of placards as long as they are pasted and sponsored by the government for purposes of propaganda. Pro democracy signs are immediately covered by the police and those responsible for their content could face long prison sentences if they are caught. This picture shows a police in Cuba covering a graffiti that reads "Down with  Fidel" Reference: Enrique de la Osa / EFE / El Nuevo Herald


Who posts placards in Cuba?
The Propaganda branch of the Cuban Communist Party 

What is their content? 
As any form of propaganda, it is based on repetition of the same phrases. In this sense they make the Nazi precept that a repeated lie becomes true come to life. Usually placards praise Fidel and Raúl Castro. The most repeated slogans are "United We Will Triumph" "Victory After Victory" "Our Main Duty is to Perfect Socialism."

What is their purpose?
Physiological influence over the people. To present an image to foreign visitors that in Cuba everyone shares a common "revolutionary fervor."It is also an excuse for political organizations to look well with their superiors. 

The above text is a translation taken from extracts of a larger article on placards in Cuba written by Eliecer Avila. For more information see Eliecer Avila, "El País de los Carteles" Diario de Cuba (15 de Mayo del 2012).



 

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